Designed at Identity Works
Turning sound into lifestyle
In the fast-growing market of in-ear headphones, VAIN STHLM – a tech-oriented niche player – was facing increased competition. To reshape their brand for new business opportunities we started speaking to a design conscious crowd. By making the product look as good as it sounds, VAIN was able to reach a much larger audience.
I was involved in the concept development and in executing the visual identity.
Featured in Vouge and Fashion times.
Photos are accredited to VAIN Sthlm and Identity Works